You’ve done it. You’ve gone and joined the trend of insulting your consumers. You’re not coming right out and saying “You people are morons,” but the new spot with the grown man throwing the fit because he can’t go to Subway is apalling.
You knocked it out of the park with the commercials mocking fast food menu items. It said to your consumers, “Hey, you know better than this.” Now you have somehow turned us all from savvy, health conscious consumers into this embarassing man-child.
I’d take Jared over this.
PS – Don’t feel too bad. You’re not the only one who’s been having this love affair with making consumers look like idiots.
PPS – Remember, you are SUBWAY, not Quizno’s. Stick to the healthy fastfood angle and I will not complain. Though, that is not – NOT – a promise.